Our heartiest of wishes to Kendall Jenner! After teasing all her fans, it has been revealed finally that the new face of Estée Lauder cosmetics is model Kendall Jenner!
Kendall Jenner, 19, is storming all over the beauty and fashion world. She has become the shining face of Estée Lauder. We must say the reality star, model has been working hard, and it did pay off well. She has finally been handed a big beauty campaign and we do agree that she definitely is worth it! Kendall Jenner broke the news to all on Instagram, on November 14, after posting a stunning picture of herself from Vogue Magazine. She stated that she was very much excited about this and that she was the new face of such an esteemed cosmetic company.
Estée Lauder further described her as a fabulous, “fashion muse, It Girl, Instagram sensation, cover star.” This is good enough to explain it all for the young model. On Nov 13, she had revealed to her fans that she had big news to announce to all. We do agree, Kendall, as being signed up as the ‘face’ of such a renowned brand such as Estée Lauder, is definitely a great deal!
At the Sonia Rykiel show, she had received this news, via a text message and she had to silently keep it a secret then (imagine her situation). Along with Joan Smalls and Carolyn Murphy, Mikael Jansson will be shooting her very first campaign. Most often, it has been seen that the brand has preferred movie stars to be their brand, but without doubt, Kendall is such a huge social media star that the attention had to be focused on to her. They are basically using her brand to extend across their brand. Now that is so cool!
Now we understand why she has been spending so much time in New York lately, probably prepping for her latest campaign.