Not everyone was as thrilled as we were when Target announced that their toy and children’s aisle would be gender-neutral, and many dissatisfied customers took to Facebook to let Target know how they are destroying America and whatnot.
Steven Senne/ASSOCIATED PRESS Facebook user Mike Melgaard pretended to be a Target customer representative, and voluntarily fielded complaints on the retail chain’s Facebook page.
Facebook user Mike Melgaard claims to own the Ask ForHelp account and has been posting screenshots of his favorite interactions online. A few more minutes in and it struck me how hilarious it would be to portray myself as a parody customer service rep. So, I did just that, and the rest was history.
Remember when Trolls were the kings of the…
All Melgaard needed to fuel outrage and confusion was a Facebook account he created called Ask ForHelp that sported the Target bullseye logo.
A Target spokeswoman reiterated that Melgaard was not not speaking on behalf of the company.
If you still think brands on Facebook don’t need to monitor post and comments on their pages, a recent trolling attack on Target may cause you to change your thinking.
Target’s new policy only applies to the store’s toy sections, meaning signs that distinguish otherwise unisex items, like bicycles and building sets as “for boys” or “for girls”, will no longer be present in its stores.
Melgaard responded, using his personal account, in the comment section.