See, before today, if you shared a video from Instagram or Facebook on WhatsApp with another user, they would be forced to leave the app to view the content you shared.
The changelog of WhatsApp update 2.18.51 for iPhone also mentions the ‘Dismiss as Admin’ feature, however, this feature was already rolled out to Android and iPhone users last month with update 2.18.116 and 2.18.41 respectively. The social media network bought WhatsApp for $19 billion in 2014 and unlike other social network’s apps such as Facebook and Instagram, WhatsApp has so far remained an ad-free app.
WhatsApp fans look set to see a controversial change coming to the Android and iOS chat app.
Facebook’s other properties, like WhatsApp, have also enabled peer to peer transactions. The photo-sharing platform also recently received group video calling, AR camera effects, and an anti-bullying feature.
WhatsApp is one of the most downloaded smartphone apps.
According to reports, the payments feature is now visible to some users based in the United States and UK. Many service provider will now partner with Instagram to connect with the users, a restaurant booking app Resy become one of the first to partner under this new update. “Jan has done an incredible job building WhatsApp”, Facebook’s CEO noted, calling Koum a “tireless advocate for privacy and encryption”.
It seems that Facebook is turning WhatsApp from a safe messaging app to just a general messaging app while taking away the security measures that its founders were so adamant on. That means that third-party developers will soon be able to offer playful ways to communicate within the popular messaging app, something that Facebook’s own messaging app, Messenger, has offered for years. As of now, the feature has been launched in the beta mode. Facebook would suggest a match based on the data fed in the new profile. Also, the social networking website announced bringing in 3D illustration and models to the News Feed. With WhatsApp losing its advocate for bloat-free and advertisement-free user experience, the company is expected to introduce advertisements on the platform.