Gmail fights spam with new Postmaster Tools for companies and machine

One of history’s greatest inventions, email spam detection still isn’t perfect-which is why Google introduced Gmail Postmaster Tools.

“Ultimately, we aspire to a spam-free Gmail experience”, the blog continued, urging users to continue reporting spam messages and companies to try out the new Postmaster Tools.

Alongside these new tools, Google shed some light on how its artificial neural network technology, which powers products like Google Search and Google Now, is helping to tackle the “especially sneaky spam”. It’s now implementing machine learning to detect and block spam trying to pass off as wanted mail; Google says it’s smart enough to weed out phishing scams.

Recently, Google has actually been by using machine learning to increase its spam strain, that rely on its 900 mil consumers to pennant high unwelcomed communications within the solutions “report spam” and “not spam” coats button. When this happens, you might have to wade through your spam folder to find that one important email (yuck!). That means if you get a lot of newsletters that you want to read via email, they won’t get field in spam and if your neighbor hates newsletters, he can send them all directly to spam.

Gmail Postmaster Tools will let tech teams see if their emails arrive in their customers’ inboxes safely, or something goes wrong along the way and it is classified as spam.

The filters that Google has used in the past have been based around rules written by engineers, but now they’ll be able to learn for themselves.

In addition, the use of artificial neural network also enhances the Gmail spam filter’s capability in recognizing individual preferences of users; and eliminating email impersonation. But the company is all about data-driven, incremental improvements, so today it’s releasing a new tool for senders of email to better ensure their messages reach your Gmail inbox.