Black Friday 2015 Ads are Here
Most of the big retailers are keeping their big Cyber Monday deals under wraps for now, but keep an eye out for big announcements and TV adverts over the next week.
We see signs, however, that the media-driven Gray Thursday/Black Friday shopping event is as dated as last year’s fruitcake.
Black Friday now spans the entire week, says Shawn DuBravac, the chief economist for the Consumer Technology Association. Reading the print ads is more enjoyable as it is more haptic and visually more appealing. It is offering a few pre-Black Friday deals to entice shoppers to spend earlier. Black Friday 2015 also has all of the ad scans from the biggest stores. Each deal is linked to the respective product page. “And with App Only Deals, customers will have plenty of options when it comes to scoring great deals from Amazon”.
While the lure of doorbuster savings is a big part of the Black Friday appeal, retailers don’t always deliver.
Black Friday shoppers at Belk will find toys at a 60.92% average discount, and those at Macy’s will find appliances at a 60.48% average discount.
This year, even more people will likely hit the stores: 47 percent of Americans polled told us they plan to go shopping on Black Friday.
As struggling retailers try to coax customers into their stores after a disappointing start to the holiday shopping season, they are trying to one-up each other with earlier deals to siphon competitors’ customers. There is no Amazon Black Friday Ad. The deals will start rolling out on Friday, November 20, with new offers added as often as every five minutes for eight straight days. To make sure you take advantage of the good deals, and avoid the worst, read our expert advice on how to bag a bargain. The study asked consumers about their preferences as far as which weeks they’ll visit stores and their anticipated budgets.
Recreational Equipment Incorporated, otherwise famously known as REI, has chose to close its doors on both Thanksgiving and Black Friday and is encouraging other stores to do the same.