Newegg Unveils Black Friday Deals for Canadian Customers
Any items below $100 were discounted by 35 per cent on Boxing Day and only 27 per cent on Black Friday. Asda is scaling back on the frenzy involved with Black Friday, but is still in favor of providing customers with savings by spreading it over reduced prices on food, drinks and electronics. All sales for Black Friday should reach £1.39bn and for the entire week-end including Cyber Monday, over £3.5bn.
Both Shiau and LeBlanc say the retail cycle has been accelerated, and the increasing popularity of online shopping has created more competition. The study showed that the large majority of shoppers (85 per cent) preferred to shop online, and this year about one-third of them (34 per cent) said they will choose a Canadian retailer to make their online purchases this season. “It was kind of a tipping point year, where there was a critical mass of retailers that operate in Canada, participating in the black Friday and Cyber Monday events”.
Store managers, of course, have other tricks up their sleeves to make Black Friday profitable.
Tech-focused digital retailer Newegg has announced it is extended its Black Friday sales to Australian customers, with local shipping.
“Essentially it has become bigger and bigger because as you are aware, people are shopping online”.
“What what we saw past year for the first time was that Black Friday sales on that day, in terms of total dollar volume at our merchants, exceeded total dollar volume on Boxing Day for the first time, which is pretty incredible”. “People are off work down there but here they have to work”, Harris said. Radio Shack, in a bid to recover from bankruptcy (in the U.S.), went a step further this year by starting its Black Friday sale on Wednesday-the day before U.S. Thanksgiving.
A protester demonstrates outside of Macy’s in Herald Square during Black Friday in NY in 2014.
Yet, despite the attempts at obfuscation, Black Friday shoppers still tend to come out ahead.
“”It’s crucial that smaller businesses have a clear strategy in place before they commit to a Black Friday or Cyber Monday campaign”, he commented. The movement isn’t new – Canadian alternative magazine Adbusters started Buy Nothing Day movement in the ’90s – but it’s been slow to gain mainstream popularity. He’s been with the company for over ten years.
Miss out, and you might just have to wait until Black Friday deals roll around again in 2016, which is a long time to wait! You’ll also see discounts on electronics, though the best pricing on HDTVs, laptops, tablets and gaming systems tend to happen on Thanksgiving/Black Friday.