Cyber Monday Was Biggest Online Shopping Day Ever

But now that shoppers are online all the time anyway, the 10-year-old shopping holiday is losing some of its luster. Both Saturday and Sunday combined posted particularly strong growth online worth $2.169 billion or an 8 percent increase from the same weekend past year. Cross-border consumers are continuing to shop online from their favorite American retailers and brands this holiday season while taking advantage of special deals and seasonal promotions, according to data from Pitney Bowes.

Among many strong performers, Amazon.com Inc stood out, clocking a 21.1 per cent rise in Cyber Monday sales, according to e-commerce software provider ChannelAdvisor. There were plenty of deals to be had this Cyber Monday, so how did consumers respond? He was looking online Monday for tablets for his nephews, nieces and grandparents, leather goods and gift certificates, plus shoes for himself on Amazon, department store sites and the Groupon App. He said he was looking for deals “that are greater than normal sale prices and coupons”.

As of 7 p.m. Monday, Adobe estimated Cyber Monday sales would rise 12 percent to $2.98 billion by the end of the day. “And what we’re seeing with all this Cyber Monday spending is that a lot of shopping is moving online, so retailers really need to have a handle on exactly how much they’re losing due to online checkout problems”.

Rather than use a web browser, many consumers choose to use a mobile shopping app for their shopping fix.

Adobe reported that $3.07 billion was spent online on Cyber Monday, a 16 percent increase over previous year, with 26 percent of sales – $799 million – originating from mobile devices.

On average, shoppers received a 20 percent discount. “November will do better than a year ago”.

“It certainly is becoming more like Cyber November because people are getting a jump on their holiday shopping much earlier year over year”, Joanna Lambert, vice president of global consumer product and engineering at PayPal, said in an interview.

The report was based on data from 200 million visits to 4,500 retail websites on what is traditionally the busiest day of the year for Internet shopping. Here’s a look at what was hot and what wasn’t on Cyber Monday.

Cyber Monday sales set a new record, hitting $3 billion for the first time.

Cyber Monday has come and gone, and the lesson for retailers is a familiar one: invest in online.

Online shopping is also most popular with individuals under the age of 35 with 57 percent of them participated – compared to the overall 42 percent average for adults.

The spending spree comes even as several retailers had technical problems on Monday.

But a recent study by Kenshoo, an online marketing company, points to Thanksgiving Day, itself, as possibly the next big online shopping day.