Facebook’s Mark Zuckerberg Just Made $6 Billion In A Day

Users will soon have the ability to express additional emotions via five new options – Angry, Sad, Wow, Haha and Love.

Facebook’s users click on the “like” button more than 6 billion times a day, more frequently than people conduct searches on search engine Google, which affects billions of advertising dollars each year.

On Facebook’s earnings call Wednesday, chief executive Mark Zuckerberg said that the feature, Facebook Reactions, will be rolling out to the full network “pretty soon” on every Facebook platform.

The first new reaction is an updated version of the traditional “Like” button. In this context, Facebook’s gargantuan scale looks even more impressive when comparing the company against other industry players such as Twitter.

A Dislike button has been ruled out by the social network as it would “sow too much negativity”.

Zuckerberg said Facebook’s engineers still need to make a few more “tweaks” before the new options are offered in other parts of the world. He and his wife announced late past year they’ll be donating 99 percent of their Facebook shares to the Chan Zuckerberg Initiative to help fund education and health care worldwide. We’re starting to test Reactions in Ireland and Spain and will learn from this before we bring the experience to everyone. Revenues for Facebook in the final 3 months of 2015 reached $5.84 billion, far exceeding the $5.35 billion expected. Facebook now has 1.44bn monthly active mobile users; 934m daily active mobile users; and 823m people who ONLY use Facebook on mobile.

The “like” button that appears beneath each post on the site is one of its most prominent features. Facebook’s CEO and Founder, Mark Zuckerberg stated on the earnings call yesterday that the company is still “exploring ways to give people a dedicated place on Facebook” to watch videos, and only videos.