You won’t believe how many Apple devices are in use right now
Now, to be clear, this isn’t the billionth product the Cupertino company has sold, according to a report on The Verge – that happened back in 2014.
Leading up to Apple’s earnings announcement, analysts were anticipating Apple’s quarterly revenue to check in at $76.6 billion, with quarterly profits and EPS checking in at $18.2 billion and $3.23, respectively.
As expected, Apple announced on Tuesday that growth in the sale of iPhones has slowed significantly. And the company is on track for more services growth this year, as it reported $5.5 billion in services revenue during the first quarter of its 2016 fiscal year, which ended in December.
What’s unusual about that high this year, though, is it’s essentially the same as the sales peak Apple hit last year after the iPhone 6 and 6s were announced: 74.5 million iPhones.
Apple (NASDAQ:AAPL)’s CEO Tim Cook rolled out new services and gadgets, like Apple Watch, to diversify the business, though the company’s heavy reliance on the iPhone leaves it vulnerable to any weakness in demand.
The iPhone fueled Apple’s ascendance into the world’s most valuable company.
Overall this helped Apple deliver full-quarter revenues of $75.9bn, a two percent increase on the $74.6bn in Q1 2015.
Per usual, no Apple Watch sales figures were divulged.
For its next quarter, Apple is forecasting revenue of between $50 billion and $53 billion, with gross margin between 39 per cent and 39.5 per cent.
On the devices side, iPhone sales continue to grow, albeit at a much slower pace from 74.5 million units to 74.8 million year-over-year. The company posted revenue of $75.9 billion, but Cook said that if you took out the currency exchange rate, it would have been $80.8 billion.
Apple also predicts it will generate between $50bn and $53bn during the period.
Apple is facing problems in its other products as well. Revenue in the “other products” category, which includes the Apple Watch and Apple TV, did see a 62% increase in revenue year-on-year, now bringing $4.3 billion to the table.
“We are looking for March to mark the trough in year-on-year iPhone unit growth, which should provide an attractive entry point into the stock…”, Goldman Sachs analysts wrote in a note.