LinkedIn says ‘less is more’ as pledges to cut emails

Now, the site is responding. On Saturday, LinkedIn’s Security Blog released a post saying that, after user complaints, the social network would reintroduce the tool that allowed members to immediately download contacts.

The company is now aiming to make sure its email communications are “more infrequent” and “more relevant”.

In a weblog publish, LinkedIn’s senior director of product administration for progress and life cycle, Aatif Awan, defined that his workforce is working to guarantee emails users obtain are “extra related”. For users who receive many invitations to connect – the LinkedIn version of a friend request – the site will now send out weekly email digests instead of individual messages announcing requests, Awan said in the post.

LinkedIn is the world’s largest professional network on the internet, with more than 259 million members worldwide, including executives from Fortune 500 companies. LinkedIn also lets users create groups, where people interested in specific topics can have discussions and share content, and has features that helps users find jobs and companies seek employees. LinkedIn may also send suggestions for connecting with others. Already, members’ complaints have been cut in half.

Awan notes that the results of these changes have been encouraging so far.

I’ll believe it when I see it, though it’s nice to see LinkedIn is becoming a little more aware of how annoying it can be. All emails sent have an unsubscribe option at the bottom, plus users can also go on the Settings page from their account and select which emails they’d want to receive.

LinkedIn says it will reduce the number of e-mails requesting…