Google, Box Team Up to Improve Cloud Productivity for Businesses

For Box, the partnership with Google is part of the company’s ongoing efforts to give its users more options for collaborating across multiple cloud platforms.

Box announced a new partnership with Google that will integrate Google’s Docs and Springboard apps with Box’s cloud platform.

Aaron Levie, the CEO of Box, revealed that the company’s objective was to offer “modern productivity tools” to a platform that was neutral, aiding customers to integrate the services and software from a gamut of companies in a seamless manner. “You don’t have to worry about losing great work to a battle with version control or important processes being disconnected from the documents and the teams responsible for them”.

Customers will also be able to use Google Springboard’s integrated search functionality to seek content stored on Box. According to the announcement, Box will serve as a “third-party content repository” for Google Docs.

Which will allow users to create, and collaboratively edit Google Docs, directly from a Box location. Springboard debuted earlier this year as a search engine for enterprise clients.

It’s a vast departure from the company’s previous direction, which required people to store files edited with Docs inside Google Drive.

The Google and Box integration allows Box to be a central content platform within Google Docs.

Connects people and information with Google-powered search and intelligence.

“. And we’re excited to take this vision further, by partnering with Google to make it even easier to work in the cloud”.

It’s also a boon for end users, who will be able to find documents from Google’s productivity suite in the same cloud storage system where they keep other files. That’s good news for Google amid its attempt to compete in this market with Microsoft and Salesforce, which recently bought Google Docs competitor Quip.

The move is emblematic of Google’s heightened enterprise focus under the leadership of Diane Greene, the executive vice president of Google Cloud Enterprise.

Greene has set about making the Google Cloud businesses much more appealing to enterprise customers since she was appointed head of the unit in November 2015.