AT&T to launch new video streaming services
If you’re eager to try out the new way to watch TV, now it is the time to jump right ahead and start watching your favorite shows through the internet, making DirecTV the ideal partner to Netflix, Hulu, and other similar streaming services, only that now a truly-TV based experience will be at your fingertips even without a TV. The service will begin on Wednesday, Nov. 30 for anyone with a USA internet connection.
If you’re on a mobile device and you’re an AT&T Mobility subscriber on AT&T’s network, you’ll be able to stream DIRECTV NOW without taking a hit against data, too.
To start, though, AT&T will offer the “Go Big” plan (100+ channels) for $35 per month ($25 discount).
The streaming service is scheduled to launch on November 30, with packages ranging from $35/month for 60-plus channels up to $70 a month for 120-plus channels.
In addition, AT&T is also launching Fullscreen with ad-free premium scripted and unscripted original series, TV shows and films for $5.99 per month. To sweeten the deal for AT&T wireless customers, DirecTV Now streaming won’t count against their data plans.
Research firm informitv points out that the price point of the AT&T-owned service is aggressive compared to most TV packages, although it is higher than the entry level cost for the cheapest Sling TV package, and considerably more than standalone services like Netflix. AT&T will also continue to sell its traditional satellite DirecTV service.
DirecTV Now supports Apple TV, iPhone, iPad, along with Amazon’s Fire TV and Fire Stick, and desktop web browsers.
Support for Roku devices, Amazon Fire tablets, and smart TVs from Samsung and other brands will come in 2017. “No set-top-boxes, satellite dishes, annual contracts or credit checks required”, the company said. The three are DirecTV Now, FreeView and Fullscreen. Courting those people now with packages catering to viewers who prefer to watch shows on their own terms-meaning when and where they want on the devices they choose-is a smart move because drawing them in later when even more streaming options are available will be more hard.
The new service follows a pair of deals that AT&T has been working on for years to become one of the largest media companies in the world.
There are already a few online services that aim to replace cable, but they haven’t attracted many users yet.
We’re not sure how many people out there still depend on their cable TV subscription but in our household, we made a decision to cut it already. Analysts related to the industry, along with customers, look ahead to compare the product offered by AT&T with other similar service providers in terms of pricing.
To launch the service, AT&T has partnered up with a handful of device makers to get you into the service for free for a bit or get you free devices.