US Rep. Maxine Waters: Bill O’Reilly ‘needs to go to jail’
“They are not wanting to do business with them anymore because of the way they have created this record of sexual harassment”.
Boston-based Wayfair and Waltham-based Constant Contact are pulling advertisements from Fox News” “The O’Reilly Factor, ‘ following allegations of sexual harassment surfacing against the show’s host, Bill O’Reilly.
The increasing ad pulls follow a Saturday New York Times report that host Bill O’Reilly paid $13 million to five women to settle sexual harassment allegations. Among the big-name sponsors dropping the show are Advil, Mercedes-Benz, Lexus, Hyundai, Mitsubishi, BMW, Jenny Craig, Bristol Myers Squibb and Reddi-wip/Con Agra.
The companies appeared to be acting on their own, to the surprise of advocacy groups that usually orchestrate such campaigns.
” Advertisers are very risk averse”, said Larry Chiagouris, a Pace University marketing professor. Fox stands to lose $446 million in advertising revenue. His show recorded more viewership than its competitor, “Imaginary Mary” of ABC and “Trial and Error” of NBC.
AMY GOODMAN: A third Fox News Channel employee has just joined two colleagues in their lawsuit that says they were subjected to racial discrimination by an executive, who, just before they filed the lawsuit, was sacked in March. O’Reilly has always been its most lucrative personality. “The Factor” generated more than $178 million in ad revenue in 2015, according to Kantar Media.
“The O’Reilly Factor” is one of Fox News’ most watched program averaging 4 million viewers per episode as per Nielsen. Amazingly, O’Reilly’s once-certain future at the network is now in doubt. O’Reilly has become one of the bestselling non-fiction authors in America.
It’s been five days since The New York Times revived the conversation about what is, by all appearances, a systemic sexual harassment problem at Fox News.
Waters went on to criticize Ivanka Trump’s silence on the matter, saying, “I think she either advised [Trump] wrong or she’s absent and she’s not in it”.
“Personally I think he shouldn’t have settled”.
“At this time, we have no plans to change our advertising strategy”, the company told CNN Money.
But similar efforts to force Rush Limbaugh off the radio haven’t worked. “If TV advertisers stay with O’Reilly’s show, their customers will demand to know why”, said Kowalchek.
Kowalchek encourages ad executives in his industry to join the boycott because their position – whether in support or opposition of Bill O’Reilly – will be remembered for years to come because of the permanent footprint of social media.
O’Reilly also offers a blunt assessment of workplace dynamics.
Last July after Carlson sued Ailes, 21st Century Fox hired an outside law firm to conduct an internal investigation into the allegations.
Ailes was hit with another sexual harassment lawsuit on Monday by Fox News contributor Julie Roginsky.