Coke Takes Minority Ownership Stake In Suja Juice

Critics pointed out that this message – that health is more about working out than what you eat – would be convenient for Coca-Cola and its lineup of sugary beverages. The story stated the group promotes the concept individuals are overly fixated on how a lot they’re consuming, moderately than how a lot they’re exercising. Since reports of the Coca-Cola partnership first surfaced last week, Suja has seen a backlash from customers concerned that the company is losing its way, Church said.

This list will be updated every six months and will also include the company’s efforts to reduce calories and “responsibly” market its products, he said. “The big problem is we don’t really know the cause”.

But multiple healthcare professionals who have decried the research have more than a few issues with Blair’s mindset. The previous investment enhanced Coca Cola’s local distribution network and created more than 2,000 jobs for Filipinos, which brought the company’s total employment to more than 10,000.

Yoni Freedhoff, a nutrition and obesity expert at the University of Ottawa, said that it has become common for food companies to deflect criticism about their products by talking about the need for physical activity. Focusing on “energy balance” is designed to advance the public-relations objectives of Coca-Cola and the rest of the soda industry, not science.

That information was posted soon after he pointed out the oversight to the group, Freedhoff said.

Coca-Cola Chief Technical Officer Ed Hays responded in a USA Today editorial that the Times article suggested that “we want people to think that only exercise matters and not diet”, but that “nothing could be further from the truth”.

Coca-Cola quickly reacted to the story. “Based on the current political leadership of the country, we, as investors, are certainly appreciative of the work that’s being done in terms of better governance”, Kent said.

Moreover, Coca-Cola, carrying a Zacks Rank #3 (Hold) made equity investments in smaller companies like a 16% stake in specialty coffee retailer, Keurig Green Mountain, Inc.