Japanese company plans to use the moon for advertising

Companies that can’t afford to hire rovers to gently place products on the moon have another option: a less-precise maneuver called “trans-lunar injection” that simply launches an object from Earth’s orbit in the moon’s direction.

According to numerous sources, the Japanese pharmaceutical company Otsuka Pharmaceutical Co., Ltd has joined forces with a few private space companies to ship the first sports drink to the moon.

Another age in publicizing has as of now started, as a Japanese organization has commenced its crusade to advance the drink Pocari Sweat?on the moon!

The Lunar Dream Capsule Project is an advertising stunt meant to deliver a special, custom-designed time capsule to the surface of the moon.

According to CNBC, Pocari Sweat claims that their goal for the can is for a, “modern-day child to someday become an astronaut and eventually drink its contents”.

The company in charge of designing the can-delivering rover believes that this will not be the first advertising strategy to use the moon.

The price tag on the ad campaign will not be publically released by Astrobotic, but the company does make public its base costs to customers.

This can isn’t a liquid. To place it into space for future utilization, they have needed to plan it into a powder much like Kool Aid.

Recent discoveries have pointed to the existence of water on the Moon, however only half the challenge is finding it – the other half being to extract it from the lunar surface.

The Pocari Sweat can will also be used as a time capsule. In 2001 Pizza Hut provided a special delivery of custom vacuum-sealed pizza pies to the ISS (International Space Station).

As seen in the appropriately ridiculous video above – where you can also see an accredited professor of robotics say “Pocari Sweat” – the can will be decorated with the drink’s logo using a color anodizing process that electrochemically embeds color into aluminum in such a way that it can survive the harsh lunar environment.

There is even talk that there may be more advertisements from the moon in 2016 than just Pocari Sweat.