Adele: ’25’ album will not be available on streaming services Spotify, Apple

Adele took to her Instagram and thanked her beloved fans on Friday on the release of her third studio album, 25, saying it “takes her breath away”.

As one industry source told Billboard magazine, “Adele arguably needs streaming services less than any previous holdouts”. “And of course, we can’t forget that her last album has done more than 10 million copies in the U.S”. Services like Spotify and Apple Music have been repeatedly dinged by artists for not paying them enough for their music. The record’s lead single, “Hello”, sold 1.1 million copies in its first week on the market.

Apple said it was “thrilled” to offer the album on iTunes.

Another reason Bidness Etc believes “25” won’t be hitting streaming services could be that Apple has refused to stock it in its retail stores over the globe. Her reason to pull her album from Apple Music was that the company didn’t intend to pay artists during the free-trial period, something which angered many.

Deezer North America chief executive, Tyler Goldman said the company would not pitch Adele’s “25” album at launch. The last album to ship more than that would have been NSYNC’s “No Strings Attached”. Released today after a five year wait, it’s taking the music world by storm.

Despite the streaming drama, 25 is expected to be the biggest album of the year, with a few industry forecasters estimating that Adele could sell a ridiculous 2.5 million units in one week.

This is despite the fact that the first single from the album, “Hello”, is already widely available on streaming services, having been downloaded 1.1 million times in its first week. In the three weeks since the video has been posted, it has been viewed over 419,000,000 times on YouTube.

Adele will appear on “Saturday Night Live” as the NBC show’s musical guest this weekend.

On Tuesday, Adele performed a concert for fans at Radio City Music Hall, which was filmed by NBC for a special to be broadcast next month.

Mr. Goldman further added that this stance may smash her album sales but it would not make any difference to music streaming, which is the only cause for the growth of recorded music production houses.

For those who were able to get their hands on a hard copy (one person in our office asked what would he play a CD on?), there’s been a general consensus that the album is pretty good.