Amazon Black Friday Sales to Begin November 20

Why bother going outside on Black Friday when you can shop at home in your pajamas on Amazon?

This is not a mistake. It looks like the days of one day only Black Friday deals are over, finally! “You’ll find Amazon’s fantastic early Black Friday sales”, Amazon said on its website. The online retailer reported that the total holiday sales on the mobile app had doubled over the past year alone; it plans to keep the trend ongoing with Black Friday as well. That deal is available from Black Friday through Cyber Monday.

Customers will have access to 10 Deals of the Day starting at midnight on Thanksgiving, and up to 10 more on Black Friday. With fitness trackers being in the limelight this Black Friday, Amazon will sell the Jawbone Up3 for $99 instead of $150. “And with App Only Deals, customers will have plenty of options when it comes to scoring great deals from Amazon”. Aside from Amazon, store retailers also announced its participation in offering discounts in the upcoming holiday.

Here is a sneak peek at a few of the Amazon Black Friday Deals.

The retailer will feature more than 7,000 deals on Black Friday 2015, offering millions of pounds worth of savings in the run up to Christmas. In addition, 10 “Deals of the Day” will be available on Thanksgiving night, followed by 10 more on the next day. All these deals will also be available to shoppers who don’t have a Prime account on Amazon. Late last month Target and Walmart announced that they would begin offering discounts throughout the month of November, while Best Buy and Walmart-owned Sam’s Club have held “pre-Black Friday” events on the past two Saturdays. Without a Prime membership your chances of scoring this TV are probably less than zero, so sign up for a free trial if you’re interested.

So how do you feel? Sales on Amazon.co.uk peaked at 8.29am. Do you have any more burning questions we can answer for you?

This piece originally appeared in Brad’s Deals.