Apple products are most popular in Target’s Black Friday sale

Black Friday 2015 got into swing with big sale promotions, but the doorbusters follow days of heavy discounts already on store websites. Traffic appeared better at KORS given the store did appear more promotional with two walls of older handbag styles on sale at 25%, a wallets and accessories wall on sale at 25% off + extra 30% off, and select footwear and apparel on sale at 25% off. Meanwhile, traffic at COH was lower but in line with Tory Burch.

Target is offering various Apple products at a discount today.

“Demand outpaced 2014’s record Thanksgiving performance, making it Target’s biggest day for online sales yet”, the retailer said in a recent statement.

And Target issued a release in which it said that Apple iPads were top sellers in in its stores and online. One was sold every second on Thanksgiving, according to a Forbes report. If you love shopping at Target, score a $100 gift card to the store when you pay full price for any Apple watch.

The record-breaking sales online were driven by three items: the Apple iPad, the Apple Watch, and the Wii U gaming console, the company said.

The 249.99 55-inch Westinghouse 1080p LED HDTV is Target’s TV doorbuster deal.

Movies were a big hit in stores with guests buying more than 3 million on Thanksgiving. But that also meant that out-of-stock rates were more than double the normal level with some items such as Crayola Super Art Coloring Kit, Barbie in Rock ‘N Royals Super Star Limo, and some Star Wars products being hard to find in stock online.

Target’s “10 Days of Deals” continues through December 1.

Beats Solo 2 headphones were one of the top sellers on Target.com and in stores at $96.99 (reg. $199.99).

Target said sales on its online site were strong on Thanksgiving, a trend it hopes bodes well for Black Friday weekend shopping.

“Then, at 6:00 p.m., we turned on the Black Friday magic in stores”. He writes that the most popular items were electronics, athleisure, novelty tops, wearable tech, Star Wars, and L Brands’ (LB) Victoria’s Secret’s Pink and top stores were Abercrombie & Fitch’s (ANF) Hollister and Target (TGT).

“While consumers are certainly interested in shopping online, 90 percent of the business this holiday season is going be done in traditional stores”, Cornell explained.