Apple’s iPhone is slumping. What’s next?
“It’s disappointing to see them miss on an already downward adjusted sales number and the fact is that with their iPhone growth slowing what was needed was a product to be excited about”, said J.J. Kinahan, chief strategist at TD Ameritrade.
To make up for the weak smartphone revenue, Cook has expanded their market in China and released new products such as the Apple Watch to increase business sales.
“Cook & Co have a few tough quarters ahead until we get to the buildup around iPhone 7 later this year, which is what bulls (including ourselves) are focused on to turn this ship back into growth waters”, FBR & Co analysts said.
Pushing software and services is expected to be a new direction for Apple to boost its profitability.
Apple is expected to release the next iPhone models, with new features, later this year. However, according to Apple Insider, it may be a little more expensive than usual. The company’s share fell down by 0.7 percent as a call with analysts was underway. “We had the mother of all balance sheets, with almost $216bn in cash, which translates to nearly $39 per diluted share of Apple stock”. Noise cancelling earphones on the iPhone would be a good feature to have indeed, but just like Mr. Rhodes, we’d also see what additional impact that has on the end price of the gadget.
Apple’s results demonstrate, again, that Apple is the most successful smartphone company in the world.
It sold a record 74.8 million iPhones, but only fractionally higher than the 74.5 million in the same period past year and the slowest growth since the iconic handsets were introduced in 2007.
“We were blown away by the level of Android switchers that we had last quarter”, Apple CEO Tim Cook said when he was describing why he still believes iPhone sales can continue to grow over the long haul.
According to Maestri, Cupertino, Calif.-based Apple has added 25 partners to its mobility partner base during the first quarter, ended December 26, as part of its drive into the enterprise market, which means the company now has 90 partners deploying solutions to businesses.
The company’s performance was still enough to break the profit record set this time past year, with sales also up 56% on the last quarter.