Best Tips for Ultimate Cyber Monday Savings
The term Cyber Monday was invented in 2005 by the National Retail Federation trade group when its employees noticed a jump in online sales following the traditional post-Thanksgiving Black Friday start to the holiday shopping season.
Adobe Digital says it expects the day’s sales to finish out at $3.36 billion, which would be a 9.6% gain from previous year, topping the $3.4 billion consumers spent on e-commerce on Black Friday.
Online sales have also been stretching out more and more.
The Associated Press reports Target began offering holiday deals on November 1.
This year, Wal-Mart, based in Bentonville, Arkansas, is making Thanksgiving deals available online at 12:01 a.m. EST on the holiday, three hours earlier than last year.
Monday was the biggest Cyber Monday ever, on track for $3.39 billion spent in online shopping, Adobe Systems Inc. reported. She found an iPad at Bestbuy.com for $625, at $150 off during the week before Thanksgiving. “It was a bit unexpected”, Gaffney said.
That’s 22% more than a year ago, according to Adobe, and it marks the largest single day in the history of online shopping. Shoppers don’t want to wait until Monday anymore to return to their office computer and its fast internet service. Sales on mobile devices accounted for $1.2 billion, more than one-third of Black Friday’s total spending and a 33 percent increase from 2015, according to numbers gathered by Adobe. “Millions of consumers shopped over Thanksgiving weekend and reserved a portion of their budgets exclusively for Cyber Monday, knowing that there will be digital deals that are too good to pass up”. The firm predicts that US consumers will spend close to $92 billion shopping online this holiday season.
Promotions have changed in response to buying patterns. “It’s really become more of a deal season”. Apple’s iPads are among the hottest-selling electronics online this Cyber Monday and over the Thanksgiving weekend, according to Adobe.
So far this holiday season, Adobe says online spending has hit $36.5 billion, a 7.1% increase from 2015.
“It’s not clear to me people are buying fewer things, they’re just able to get better prices”, Cox said.