Budweiser Super Bowl 2017 Ad Already Seen By Millions

Companies are taking it a step further tackling political issues. Last year’s Super Bowl audience for CBS Corporation (NYSE: CBS) was the third-largest in television history at 111.9 million.

Super Bowl ads don’t come cheap. The commercial touches upon the highly debated topic of equal pay.

T-Mobile does a good job getting celebrities on their ads – Nicki Minaj, Drake Ariana Grande – and this year, they got Justin Bieber as a “Celebration Expert” who goes through the different types of touchdown moves there are.

“On Super Bowl Sunday, we want to bring people together in bars across the nation – that’s who we are”.

When he arrives in the USA he encounters a hostile crowd and is told, “You’re not wanted here” and “Go back home”.

Budweiser’s Born the Hard Way is technically about the life of the beer company’s co-founder Adolphus Busch. Among the commercials already generating online buzz – and some flak – are spots for Budweiser and Audi that touch upon immigration and gender equality – two red-hot topics in the Trump era.

The commercial also depicts Busch’s perilous seas voyage across the Atlantic ocean and a fire on-board a river boat. This is one respect in which marketers being paid handsome salaries make themselves look like total amateurs. Instead, they hope many will pick up the positive message delivered by the ad that is drive progress.

This year, the auto company is running a series of ads with an environmental theme, starring actress Melissa McCarthy. A voice says at the end, “It’s hard to be an eco warrior but it’s easy to drive like one”. “Trump has also previously suggested global warming is a hoax created by the Chinese”. “It’s absurdist and adventurous”, says Variety.

As Super Bowl LI approaches, and brands start to preview their upcoming ads on YouTube, it’s becoming clearer and clearer that a long-developing trend has gone past the tipping point; the year’s biggest market no longer airs commercials.

GoDaddy’s ad features a character who personifies the internet.

Although the pro-immigrant commercial was in the works prior to President Trump’s inauguration, some may still choose to see it as a political response to his recent policies. The infamous “WAZZUP” commercial introduced a phenomenal that the pop culture was very unfamiliar with which shows how amusing but fascinating the embrace African American men particular display towards one another. It says building supplies company 84 Lumber has “reportedly been sent back to the drawing board” because its ad, which shows “a Spanish-speaking mother and daughter confronting a border wall between the United States and Mexico”, was deemed “too controversial”.