Buffalo Bills in a Must-Win Situation Against Jaguars

“We’re preparing for the Jacksonville Jaguars”. There’s no U.S. TV coverage except in the teams’ home markets. Yahoo has something to prove, namely that it can successfully stream the nation’s most popular sport to a global audience without the delays and disruptions that have come to characterize so much of live online viewing. He’s dealt with a slew of injuries, but problems with penalties and, at times, porous defense have squandered what is one of the NFL’s most talented rosters and perhaps the best collection of talent the Bills have seen in two decades. Defensively, the Bills were supposed to be another great example of Rex Ryan’s incredible defensive coaching, but numerous Bills’ talented defenders are showing a few discouragement with how things are going. The Jaguars through the first six games of the season forced three turnovers.

What they got in the end was a victory they really needed in a wild, memorable, wacky, hard-to-define game at a roaring Wembley Stadium.

“We changed it up entirely, our game plan, because of what our guys think”, said Ryan, dripping in sarcasm over the criticism. “That is cool we are the first one”.

In the National Football League, such lack of enthusiasm could get Ryan flagged with a flagrant failure-to-hype penalty. And over that stretch, they’ve had just two winning seasons, 9-7 finishes in 2004 and 2014.

“Our four-year London initiative has been every bit as rewarding as we anticipated, certainly due in large part to the league’s commitment to the United Kingdom and the world class experience that Wembley Stadium has provided the Jaguars, our fans and our partners”, said Jacksonville Jaguars owner Shad Khan. Besides losing, players don’t seem to like the trip. Adam Cahan, Yahoo’s senior vice president for mobile and emerging products, said it was crucial to ensure that the quality of the feed would match what fans expect from regular telecasts. The paper said a typical Sunday game can grab $500,000. Yahoo wouldn’t disclose to the Journal or MediaPost what it’s getting.

Yahoo announced 30 “top brands” are advertising in the game. But Yahoo said it’s bagged big brand names for Sunday, such as American Express, Snickers and Chrysler. “There’s a lot of other things that are going on, it’s just not strictly injury related”.

A London team, should it happen, could get off the ground quickly, said Alistair Kirkwood, managing director of NFL UK.

This Sunday, NFL fans will prepare for their all-day commitment to watching football a little differently, by testing their internet connections.

According to the NFL.com press release, the game will be made available across all Yahoo properties including Yahoo Sports, Yahoo Screen, and Tumblr.

Still, it’s possible that Yahoo could build on the NFL. Still, he’s making sure to treat it like any other game.

It could use that boost. “Most Yahoo content opened like an old-school news broadcast, with Couric sitting at a desk, reading into the camera, followed by a long cut to the Yahoo logo”, Fast Company reported. “Kids couldn’t tune out fast enough”.