Comcast to launch “Watchable” rivalling Facebook, YouTube and Google

Watchable is set to be launched sometime in the following weeks and it will take the online video market by storm.

Bigwig cable firm Comcast is presently working on a video streaming service of its own. The upcoming platform will collaborate with video giants such as VICE, Vox and Buzzfeed to bring users a high quality service, that might persuade them to look away from YouTube and Facebook altogether. It is also rumored that Verizon is near the launching of a digital video service that is similar and will be called Go90.

Apart from these video makers, Comcast has made contacts with the VICE News, NBC Sports, and others to publish their content on the Watchable. The listed sites will automatically upload all of their original video content to the platform, which will then be curated for Xfinity users; there are also plans of brining the service to iOS and Android devices in the future.

Comcast Corp is planning to introduce a video service that will feature content from Vice Media and Vox Media, a person close to Comcast told. On the flip side, the service will be an ad-supported for the company to earn some revenue and also generate enough to pay to the authors who will be pushing their content on this platform. The beta versions are expected to be available through the Comcast set-top boxes before widespread launch. The company also announced in July that it will launch Stream, a “skinny” web TV service that offers low-priced cable packages – about a dozen channels for only $15 a month. Comcast has about 22 million cable-TV customers.

This isn’t the first time these rumors have surfaced, and we originally got wind that Comcast was building its own short-form digital video service back in May of this year. This could be welcoming news for many digital publishers because it means they will be able to reach Comcast’s video subscribers.