Cyber Monday deals are being pushed earlier
We lay it out for you one argument at a time.
Over the holiday weekend, 87% of shoppers will be shopping online, compared with 84% who plan to visit stores, and 86% expect to spend as much or more as they spent past year.
We do not like to go too much into detail about Black Friday because the Internet is already saturated with all the upcoming deals. On Black Friday, retailers expect hordes of frenzied shoppers to line up in the wee hours of the morning and storm their floors for the best deals on flat screen TVS and other on-sale items before Christmas. If you’re heading to places like Costco, Big Lots, Sam’s club – that’s something you might want to avoid on black Friday because they tout pretty good deals all year long. Yes, people can get great deals for the Christmas season, but stores have to deal with the early hours, insane customers, and chaos.
You can add J.C. Penney to the list of retailers still opening on Thanksgiving.
November 27 – 30: This year Newegg stretches Cyber Monday into a four-day event, with thousands of deals unlocked November 27 & 28, plus an extended sale featuring fresh discounts and other promotions November 29 & 30. In the past, doorbusters were only at the store.
For Meijer, there are special sales starting on Thanksgiving this year too.
Wal-Mart (WMT) is pushing up its “Cyber Week” deals to start the day after Thanksgiving, as retailers engage in their own Black Friday tussles for shoppers.
While you can get good deals on Friday, you may want to wait on a few items. “Obviously we lost sales on Black Friday, which was a very big day for us, but overall it didn’t hurt our trend”.
But not every deal is the best on Thanksgiving. At least 32 retailers repeated at least one Black Friday deal from 2015 in 2016, the study found. But, that was before Cyber Monday and Gray Thursday (the day formerly known as Thanksgiving).
Wal-Mart has more than doubled the number of items in its online arsenal, jumping from 8 million to 23 million in the past year.
A survey of more than 2,000 shoppers carried out by the consumer group showed that 52% incorrectly assumed their rights of return when buying online were the same as those guaranteed when purchasing in a store, while a further 19% were not sure.