Don’t be a victim on Black Friday

“When it comes to putting customers first, Asda has always led the way, which is why we’re just as confident in our decision to step away from Black Friday as we were in introducing it to the United Kingdom”. While it is still not as huge and grand as it is in the United States of America, Britons are catching up fast. A benefit to do your holiday shopping on Black Friday is clearly all of the money you will save. There are some stores that are starting their Black Friday as early as Wednesday night (which will be under the “Pre Black Friday” heading below) and lasting all the way through the weekend. This is quite insane for a nation that is still new to the Black Friday phenomenon.

“For the past couple of years, the concept of Black Friday has been evolving”.

The expansion of the annual shopping hoopla to connected devices has decreased the emphasis on the actual Black Friday shopping day itself.

Wal-Mart isn’t alone in offering Black Friday deals on Thanksgiving Day.

The bargains will still be there on Friday and, of course, the stores will still be open throughout December.

And this effort will likely be fruitful for retailers once again.

Target will open their doors at 6:00 PM on Thanksgiving Day and will stay open for the entirety of Black Friday, after which they will resume normal business hours. Plus, the sales cater to shoppers who don’t necessarily want to shop on Thanksgiving, which is when retailers have started opening stores for Black Friday sales in recent years, says Jay Henderson, director of IBM Marketing Cloud.

“We wanted to avoid the Black Friday shoppers and the craziness that goes on”, said shopper Eloise Jordan. It is going to be one of biggest retailer with great deals across product categories. “Retailers are becoming dazed and confused as they are being pulled in every direction trying to outdo each other with the most competitive offers and looking to delivery orders faster than the competition”, said Siobhan Gehin, head of strategy and private equity at global consultancy firm Kurt Salmon. Stores seeking to capitalize on this experience are offering interactive content, coupons or rewards for using the app in-store.

Amazon releases new daily deals shortly after midnight Pacific. Consumer purchases make up a huge part of the USA economy (about 70 percent); the last two months of the year account for about 20 percent of that spending. Prices good November 26-28.

There are more sites and more opportunities for online buying than ever before.