Google drops YouTube star Logan Paul

More: Logan Paul suicide video: Is YouTube not safe for kids?

Paul announced earlier this month he was taking a break from making YouTube videos “to reflect”.

REUTERS/Mike BlakeYouTube removes Logan Paul’s channel from the Google Preferred lineup. The company has also said that it will put some other projects with him on the back-burner, including season four of Foursome and other original shows that were scheduled.

YouTube, which is facing growing condemnation for an increasing number of videos containing graphic or inappropriate content being uploaded to the platform, conceded this week that it took a long time to respond to public outrage.

YouTube is dropping Paul, one of its biggest stars from its Google Preferred platform, which aggregates top content for advertisers.

YouTube and Google have been hit with a string of bad publicity over the past year that has advertisers concerned.

A week back, Paul also apologized for posting the suicide video, and acknowledged deleting the video after the social media outcry.

YouTube also condemned Paul’s actions and stated that suicide should never be used as a joke or a means for viewership. You deserve to know what’s going on.

Google Preferred allows brands to publish ads on the accounts that are most popular among 18-34 year-olds in the US. The fine print is that the YouTuber have “brand safe content”, so it’s likely that move was inevitable.

What do you think of the punishment and Logan Paul? The video was posted and titled “We found a dead body in the Japanese Suicide Forest” while the thumbnail of which was of Paul standing next to a blurred out dead body.

They concluded by adding that the video violated their community guidelines, and would have been taken down even if Paul hadn’t done so himself.

Before it was deleted, the video was viewed some six million times.

Things aren’t all lost for Paul though, for the vlogger can still look to monetize his videos via the YouTube Partner Program. The video has since been taken down, and Paul has issued numerous statements of apology.

One does not simply walk into Japan’s suicide forest, film a recent suicide victim, upload the video, apologise for it, and walk away unscathed.