Google’s Nearby gives you a heads up to location-relevant apps

Today, Google has announced that a consumer implementation of a Nearby “receiver” is now shipping in Google Play Services for all Android 4.4 and above devices. There is an application for an audio tour of the Broad, a contemporary art museum in Los Angeles. Because of this, they have developed Nearby, a feature that will use Bluetooth and Global Positioning System to deliver you apps based on your location. Or it may let you know about the United Airlines app while you’re waiting to board your plane.

“The right app at the right moment lets you get more done”. You can even include Google Cast and Android Wear devices so you can set them up by tapping a notification you’ll receive when they’re nearby.

Google has already facilitated the third party apps to add device to device communication feature. Google will show you a notification if a nearby app or website is available.

New information and multi-media can open in a museums app as a person passes each exhibit. such as when a person at a museum getting further information and media related to the exhibit they are standing in front of. You can skip the custom’s line at select airports with Mobile Passport. Also, the use of push notifications makes the Nearby feature more intuitive and effortless.

For websites to the surface when a user switches on the Bluetooth and phone location, the website should support Google Beacons.

Google said Nearby is an extension of its Physical Web project, which also uses Eddystone beacons to help users find relevant URLs based on their physical location. The feature also asks permissions from the users, only after which one will be able to experience Nearby.

The way that Nearby works is through the help of Beacons, Bluetooth and Location services. The alternative, especially in the case where the user is not interested in the suggested site or app, he can swipe the notification to clear the screen.

Numerous over one million apps in the Play Store are geared toward specific areas of interest or designed for certain situations.