Intex Technologies eyes 8000 cr biz
Riding high on sales of mobile handsets, Intex Technologies, said it was targeting to double its revenue to Rs 9,000 crore.
Reported by Intex Director Keshav Bansal, the company has set a target of 15 million smartphone sales this financial year.
Bansal, going on to add that it was primarily because of his tremendous popularity among the youth that had made the company decide to work with him and improve its presence in Andhra Pradesh and Telangana.As for Mahesh Babu himself, he said he was honoured to be associated with an Indian brand that was taking on the might of foreign brands. With Mahesh Babu stepping in as the Brand Ambassador, Intex may well achieve that goal. Under the hood, you’ll find a 1.3GHz MediaTek MT6735 backed by 2GB of RAM, and the storage capacity is listed at 16GB, but expandable through a microSD card slot.
The device packs a 5 inch HD IPS display with 1280*720 pixel resolution.
Phone Body Colours: Phone comes in Champagne, Black, Silver, Grey. The rear camera is a stunning 13 MP camera which clicks brilliant pictures even in low light, owing to its unique features.
“Currently, 75-80 per cent of our overall sales come from the mobile phone vertical”. 500 crore on research and development, apart from Rs.
The company is planning to spend Rs 300 crore for marketing activities this fiscal and almost 85 per cent of the investment will go into mobile business.
The Tollywood sensation, began this association with the launch of the Intex Aqua Trend at an event in Hyderabad. The Intex Aqua Trend price is comparable to the previous handset, and so are the specs. “As for features, they are what people look for, in these handsets”.