Jim Beam Released Its Version of the Apple Watch and It’s Hilarious

The Jim Beam (R) Apple Watch features a streamlined interface that opens and closes on demand and enables remarkable precision in both shot pouring and drinking. The accessory also features an eye-catching green-and-black adjustable tweed band (watch out, Fashion Week) as well as a centralized dial which seventh-generation master distiller Fred Noe eloquently describes as, “also green, but serves no objective”.

Jim Beam has launched its own whiskey-soaked drinkable wearable Apple Watch. Besides, who the hell wants to keep an eye on the time when there is whiskey to slam?

Promoting its Jim Beam Apple variant, the watch features a 1.5 oz. shot glass for your wrist and has a green strap – “because some apples are green” – and a green dial, which, according to the video, serves no objective whatsoever. “We actually think we’ve created a watch that helps you make time”.

This is a real Jim Beam Apple Watch wearable that includes a built-in shot glass so that you can pour the flawless shot and mix the ideal cocktail.

Each Jim Beam Apple Watch is said to have been aged in a rackhouse at the Jim Beam American Stillhouse in Clermont, Kentucky, alongside barrels of bourbon.

The watch is available for pre-order at JimBeamAppleWatch.com for $17.99, which is a whole hell of a lot less than what you’ll shell out for the Apple Watch. But hey, you’ll always be ready to throw back a nice shot of Jim Beam whenever the occasion calls for it. To learn more about Jim Beam Apple, visit the Jim Beam website, YouTube, Facebook and Twitter pages.