Mobile Exempts Data Usage From Netflix, HBO, Hulu And More

YouTube was the most prominent service not included, but T-Mobile Chief Operating Officer Mike Sievert said discussions were ongoing with Alphabet’s Google (GOOGL), which owns YouTube.

Free video streaming from T-Mobile can be enjoyed by subscribers.

T-Mobile is taking suggestions for additional services on Twitter.

Many are concerned that offering such an un-metered service to their cellular customers could reduce the functionality and fair use of the internet for other service’s subscribers, but John Legere just don’t care.

To make the streaming magic happen, T-Mobile built new tech to optimize how videos render on mobile screens, which minimizes the amount of data streaming eats into.

The Un-carrier is going where no wireless carrier has gone before – lifting a few major limits off video streaming from users’ wireless devices.

T-Mobile will allow its United States customers to stream Netflix, Hulu, ESPN, HBO Go and more than a dozen other video services without any affect to their data allowances. Although DVD quality is short of high definition, which many phones are capable of displaying, the company doesn’t believe most people will notice. But, the headline of “free video” will be “hugely appealing for customers”, he said.

The service will be available to all T-Mobile users who have added data plans on their services one week from Friday. Viewers who want that higher quality can turn the feature off, but the data exemptions wouldn’t apply.

“Customers have a huge and increasing appetite for new and innovative ways to use their smartphones”. Existing customers will get it automatically later next week. The unlimited data plan stays at $80 a month, but mobile hotspot (tethered) allotments will be doubled to 14 GB.

T-Mobile hosted a live event Tuesday to announce their newest feature called Binge On. That means the total cost of the carrier’s “Simple Choice” plan including unlimited data will be $95 for a single line. Customers qualifying for Binge On can get 30 percent off a one-year subscription to Sling TV, while customers paying for unlimited 4G LTE data will get one free movie rental from Vudu per month. T-Mobile has produced a couple of ads for the service, both of which star everyone’s favorite meth cook, Aaron Paul (Jessie Pinkman from Breaking Bad).