Research groups predict robust online holiday shopping

“This year, Black Friday will be a color-filled spectacle of great deals and limitless options that will make the holiday shopping season sparkle with excitement”, Consiglio said.

Amid the clutter of deals clamoring for attention, smart and careful shoppers can come out ahead. However, more than 10 per cent of had been cheaper at some point in the three months leading up till Black Friday.

Amazon’s Black Friday Deal Store will run through December 22, 2016.

“If you’re thinking about starting your Christmas shopping around Black Friday, do your research as some “deals” may not be all they’re cracked up to be”. Many retailers have started opening as early as 6 p.m. on Thanksgiving Day compared to the traditional time of midnight to 6 a.m.

The major deals draw thousands of shoppers every year, resulting in long lines and frenzied shopping aisles. In the past, doorbusters were only at the store. To get the best Black Friday deals, you need to move from one vendor to the other, from one website to the other, from one place online to another, bookmarking sites that seem relevant to you and then make comparisons.

As well as Amazon’s main deals, always keep an eye on the Amazon Warehouse. Black Friday will see these already reasonable products taking a further price cut. For Thanksgiving 2016, head over to your closest Walmart to buy the best products, at the best price.

Argos expects Black Friday to be a largely digital day again this year, after its website received around 12 million visits on the day itself in 2015, with customers making an average of a massive 18 transactions a second during peak trading times.

“It’s to the shoppers’ benefit to do their homework to ensure they are getting the best deal”, Gregorski said.

People across the country and here in Greenfield are already planning strategies to get their holiday shopping done. Don’t just pull out your credit card; instead, look up the same item on multiple competing outlets.

The firm has followed in the footsteps of Amazon who recently extended its own Black Friday sale to two weeks. A reminder, we will have all huge doorbusters before Black Friday. This is certainly an incentive that is not offered by other online retailers, at least for the moment.

For what it’s worth, Amazon said more than 70 percent of Amazon customers shopped using the mobile app last holiday season. Please note, we did not say you should buy the items with the biggest discounts at each store because you should not. You may be mistaken, according to new Which? research.