Retailers Ready For Cyber Monday

That put the total number of shoppers during the four-day weekend at more than 154 million – up from 151 million in 2015, the survey said. Forbes reports that Cyber Monday is expected to see $3.36 billion in sales this year.

Target Corporation, the US’ second-largest discount retailer, unveiled that it will be having a two-day Cyber Monday 2016 sales events starting on Sunday (Nov. 27, 2016) and ending on Monday (Nov. 28, 2016).

Thanksgiving only had 36 percent of those who shopped online and 35 percent in-store.

The five top selling electronic products on Black Friday were Apple iPads, Samsung 4k TVs, Apple MacBook Air, LG TVs and Microsoft Xbox.

On Monday, he bought an Amazon Tap smart speaker for $40 off at $90 on Amazon.com and Bluetooth stereo headphones for $30, $100 off the original price. But Black Friday, which this year was on November 25, saw consumers already buying on their computers and mobile devices, according to ADI.

The store is offering up to 25% off toys from K’NEX, Mega Bloks, Magformers and some LEGO sets. For customers looking to get a little help keeping their home tidy this year, the iRobot Roomba 880 robotic vacuum is priced at $449.99.

To meet the high demand, the company hired an extra 120,000 employees for the holiday season, and increased its already massive inventory. Amazon has been running a promotion called 35 days of Black Friday deals, starting November 1. Both have also been closing stores due to falling revenues.

eBay offers discounts on utensils, bed bath products, shoes, jewelry, and handbags. “You can come in and pick it up, and that’s also free shipping”.

Orlando-based United World Soccer drew in fans Monday with a 20 percent discount on all its merchandise and 70 percent off of selected items, said marketing director Luke Davis.

Despite surging online retail traffic over Thanksgiving weekend, many shoppers may be waiting until Cyber Monday or even beyond to get their shopping done, according to research from omnichannel analytics firm InfoScout emailed to Retail Dive.

Like the CTA, the NRF sees mobile shopping on the rise.