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“Google is not a conventional company“.

The Alphabet name was chosen “because it means a collection of letters that represent language… the core of how we index with Google search”. Meanwhile, Page and co-founder Sergey Brin are becoming the new CEO and president at Alphabet.

Looking at Google before the transition to Alphabet, it was a company with very diverse interests from life sciences and media to maps and search engines.

Google announced the creation of a new company called Alphabet, with Google founders Larry Page serving as CEO and Sergey Brin as president. Google co-founder Sergey Brin will become president of Alphabet, and Eric Schmidt will be executive chairman. Google will then become a...

Ville Hellman, head of development at digital agency Rawnet, said: “Google has extended their operations to cover a lot of new fields for several years now, and some of the new fields it is entering are only very loosely related to their core business“. Alphabet Inc...