There Are Now 500 Million Instagrammers, 60% of Which Are Daily Users
Photo and video sharing site Instagram announced today that of the half a billion people who have opened an Instagram account, 300 million use the service every single day.
80 percent of Instagram’s users live outside the U.S. The executive also denied that the introduction of algorithmic feed sorting is created to surface more adverts to users.
The past two years have been busy for Instagram – it’s launched a host of spin-off apps, completely redesigned its logo and boosted its video offering – and the changes appear to be paying off.
Meanwhile, the time may have come for Facebook to consider utilizing Instagram as a source of revenue. As investors ponder whether the social network’s slowing user growth is permanent or not, Twitter stock has plummeted below its IPO price, down 55% during the past 12 months.
Now off to find a celebratory cake with 500 million candles so we can Instagram it.
Instagram has 500 million monthly active users, the company announced on Tuesday, up from 400 million last September.
Instagram is definitely one of the biggest social network out there, focusing mainly on content that users share with their friends and followers.
Long-term evolution for Instagram could be ecommerce where merchants post pictures on their homepage and users can purchase goods and services using Facebook Payment. “What social media outlet doesn’t say this?” You might like to take a couple of minutes to reflect on the fact that when Facebook acquired it in April 2012, Instagram had somewhere around 5 million monthly Android users.
The growth announcement underscored the deepening straits for Twitter, which is struggling to revive growth yet is stuck at about 300 million monthly users. The company posted a thank you note on its blog earlier today… These include much longer video advertisements along with a “carousel”, through which advertisers can place buy button on certain products.
Instagram has reached a new milestone.