Tinder admits it ‘overreacted’ after freaking out on Vanity Fair
Tinder attacked Vanity Fair and the story’s author Nancy Jo Sales in a series of some 30 tweets.
Tinder is so successful that it’s become a shorthand for dating apps – technological marvels that, depending on your perspective (or relationship status) are either the best thing to ever happen to human connection, or the devil.
Tinder even managed to work in a reference to North Korea, where the company says many people use the app as a way to circumvent government censorship. Let’s recall that people have created bots to automatically swipe right. “- Tinder railed against the magazine’s “incredibly biased view” of something it called “#GenerationTinder”, a moniker guaranteed to make anyone despair of modernity even faster than the offending article in question.
“Talk to the female journalist in Pakistan who wrote just yesterday about using Tinder to find a relationship where being gay is illegal.”
A handful of the tweets can be seen below, but the basic crux of the argument, at least on Tinder’s side is that the story isn’t really representative of Tinder’s user base.
Tinder triggered with the Tweets a huge media coverage. The company added that the app is especially useful in China and North Korea where Tinder is especially useful to meeting new people. Some companies – take Twitter, for example – face public scrutiny about not raising these numbers enough as they grow. This in all probability explains why she has gone on dates with an Italian, a Portuguese and a Hungarian however not an Indian but. Sure, some of them – men and women – want to hook up. We do know there are at least 265,000 willing participants on Tinder – as the company boasted they had surveyed them.
The company later issued a statement, admitting members of its “passionate” team had overreacted. “Our intention was to highlight the many statistics and amazings stories that are sometimes left unpublished, and, in doing so, we overreacted”, Tinder said of its response. The Tinder spin mostly served to repackage this narrative, without interrogating changes the app may have inspired as it has grown in popularity in the past three years.