Twitter Finally Earns Profit After 12 Years
That is up 2% year-over-year, but for the full year, it is down 3%. Almost 48.65 million shares were traded by the close, higher than its average daily volume of 21.19 million shares. Its user base stood at 330 million, which is the same as Q3. It has also increased daily active users (DAUs) by 12 percent year-on-year.
Advertising revenues were up a marginal 1% in the quarter to $644 million.
Total ad engagements increased 75% from a year earlier while the cost per engagement decreased 42%.
In a letter to shareholders, the company said it is seeing more engagement with advertisements because it is using more video and seeing higher click-through rates. Finally, Cantor Fitzgerald restated a “hold” rating and issued a $16.00 target price on shares of Twitter in a research report on Monday, October 23rd.
Expanding to new channels of demand for its ad products.
Twitter earned almost 44.5% of its revenues from worldwide markets.
Another source of the ad revenue growth was the new Promoted Tweet composer that simplifies the process of creating this content. Advertisers with access to this tool created 26% more Promoted Tweets, launched 13% more campaigns and spent 23% more on Twitter. The only reason overall user growth has continued is because it remains slow but steady internationally.
The company reported $87 million in data licensing and other non-advertising revenue, up 10 percent from a year earlier. On a sour note, US revenue decreased 8% to $406 million, however, global revenue gained 17% to $326 million. “Our disciplined execution against these priorities led to steady top-line recovery and net margin improvement as the year progressed, putting us in a considerably stronger position as we head into 2018”. Worldwide revenue came in at about $326 million for the quarter, and that’s a 17% increase.
As of Dec 31, 2017, cash and cash equivalents (short-term investments) were $4.4 billion compared with $4.3 billion at the end of Sep 30, 2017. Net cash provided by operating activities in the year amounted to United States dollars 831 million, an increase from 763 million year-on-year. On average, equities analysts forecast that Twitter, Inc. will post $0.33 EPS for the current fiscal year. Wall Street expected revenue of $687 million and EPS of 14 cents. Aegis now has $30.00 target price on the social networking company’s stock. This is the price at which the trader or investor wants to exit his existing position so he can realize the most reward. Some are already reaching 265 miles on a single charge. Pivotal Research reaffirmed a “hold” rating and issued a $17.00 price objective (up from $15.00) on shares of Twitter in a research report on Monday, July 17th.
It’s not the one you think.