Apple Watch is Bleeding, is it the New Lisa?
It’s not to say the Apple Watch is remotely worth buying.
Slice Intelligence estimates than in launch week Apple sold around 1.5 million watches which is the equivalent of around 200,000 devices per day.
Lately analysts have been slowly withdrawing the enthusiastic sales figures they gave the watch, and now a new survey has shown that sales have fallen by 90 per cent. It took forever to fill initial orders-far longer than any Apple rollout I can think of-and the company made the remarkable decision not to sell them directly in its fabulously successful Apple Stores in order to maximize inventory.
Glass screen of LG was used by Apple Watch, but now Naver stated that OLED glass screen for Apple Watch 2 would be produced by LG and Samsung together.
Slice is not the only observer that sees falling sales. Looking at the graphs below, you can see that Fitbit is still selling strong. That’s quite a drop and signifies the 90% that was mentioned above.
An Apple spokesperson could not provide sales figures for the watch on Wednesday, but repeated what Apple’s CEO Tim Cook said in his last earnings call, that “right now, the demand is greater than the supply”.
On the other hand, Samsung Gear S allows insertion of a SIM card in it for getting 3G Data.
Apple Watch sales got off to a fast start, but now, there are some days when Apple sells less than 10,000 units, according to Slice Intelligence. That pales in comparison to iPhones but it’s on a par with the number of wearables Samsung sold in a whole quarter. Extrapolating for a month of sales (assuming 50% good days) that equates to pre-holiday monthly sales of around 405,000 Apple Watches per month. However, Slice has compiled sales estimates based on individuals who have opted in to have electronic receipts accessed for market data. The results from a new market-research report are far below the expectations of Apple critics.
Apple has yet to make a comment on the Watch’s drop in sales. Disappointments with Apple Watch could force Apple Inc. One is a design smartwatch and one is a range of fitness trackers.
So, even though Apple sales might be falling, not all is lost. Not only is the Apple Watch the best selling smartwatch by an enormous margin. It shipped 3.9 million devices internationally and is likely to increase that number in Q2, in part thanks to Jawbone dropping the ball on the UP3.