Microsoft’s Mobile Future Largely Depends On The Success Of Windows 10

Last month, he announced a deal to hand over most of Microsoft’s remaining display advertising business to AOL Inc.

The news that Microsoft has laid off thousands of workers from its phone division and is taking a multi-billion dollar write off from its Nokia acquisition didn’t surprise me.

Microsoft (NASDAQ:MSFT) announced on Wednesday that it was writing off 80% of the value of its Nokia acquisition and cutting up to 7,800 jobs, mostly from the phone business.

“In the near-term, we’ll run a more effective and focused phone portfolio while retaining capability for long-term reinvention in mobility”.

Microsoft has taken out the Windows 10 Mobile Build 10166 to Fast ring users in the Windows Insider Program. The operating system, set to launch July 29, is designed to offer a more unifying experience among computers and mobile devices. Though there’s one feature that Microsoft has activated with this new build, which for now is limited to users who live in the Seattle area.

The good news is Windows 10 will be free for nearly everyone.

The announcement represents the second major round of layoffs in a year for the USA tech giant, which cut some 18,000 jobs a year ago as part of its effort to integrate the Finnish-based phone group.

Although the experts expect a small hike in the sales due to the hype regarding Windows 10, but the hike will not make a lot of changes for the Windows Phones. Through this strategy Microsoft hopes to increase the popularity of Windows 10 and market it to original equipment manufacturers of smartphones.

Microsoft becomes a contributor to the non-profit OpenBSD Foundation in recognition of the organisation’s help in adding Secure Shell protocol support into Windows.

Analysts say Nadella is making a big bet that people will use new versions of Microsoft’s software on a wide variety of computing devices – including tablets, video game consoles and even holographic headsets. The move to unify all of these devices with a single operating system seems aimed at attracting interest from developers, who can build universal apps or port apps from iOS and Android.

It’s too early to tell if Windows 10 will turn the tide for Microsoft.

However, the plans failed and Microsoft was, once again, beaten black and blue by their competition as the Windows Phone bombed yet again in the market.